Ride Green is the RCS Sport project dedicated to environmental protection and sustainability: the project was born in 2016 in collaboration with E.R.I.C.A. soc. coop and in 2017 it reached the 89% of separate collection in all the Italian stages of the Giro. Ride Green it is the first step toward the complete event’s sustainability. According to the project, in all 2018 Italian stages there will be the separate collection of waste. The citizens, the participants and the media involved will be sensitized on environmental issues. The aim of the project is to spread the importance of the protection of the environment and the landscape through all the media.
All waste generated during the event will be separated in their areas: paper and cardboard, plastics, metals (aluminum, tinplate and steel), glass and organic. We will try to reduce the majority of non-recoverable waste.
Together with local companies we will ensure that the waste collected separately will be sent to recycle and transformed into secondary raw material.
Also activate projects with social value for materials otherwise destined for landfill.
To improve in the future, we will measure our results: how much waste we produce in each stage? How much of it do we separate? How much waste we could reduce in future editions?
The aim of the project is to share culture and help to form a green thought, he wants to do with the audience , the public administrations, professionals, sponsors and athletes.
The project will also seek to raise awareness of the spectators against littering, with a support service for those who await the riders with bicycles made zero impact. The bicycle becomes therefore a symbol of sustainable mobility but also a means to collect the waste abandoned.