In Milan, at the RCS MediaGroup headquarters, the President of the Group, Urbano Cairo met with the CEO of Toyota Motor Italia, Mauro Caruccio.
Urbano Cairo, President of RCS MediaGroup said: “The great cycling events like the ones we organize allow us to show the thrill of sport, the charm of landscapes and history, the beauty of cycling to the whole world. “A bike is an efficient vehicle, which has roots in the past and will increasingly be the solution for the future. This is why we are very pleased to continue to collaborate with a world-class brand like Toyota, because with its hybrid and innovative cars it will help us build a responsible and sustainable show once again. We are convinced that our future, that of cycling and beyond, also passes from here. And with Toyota we can continue to build it together.”
“We are extremely happy to have renewed the partnership with RCS MediaGroup and to be able to have our range of electrified vehicles once again the protagonist of the Giro d’Italia, now for the 103rd edition,” said Mauro Caruccio, CEO of Toyota Motor Italia. “This partnership has a twofold value: on the one hand, it testifies to our closeness to the values of the world of sport – passion, challenge, perseverance in overcoming every obstacle – on the other hand it is combined with the Toyota Group’s ambition to contribute to reduce, through the use of its Full Hybrid Electric technology, the environmental impact by promoting innovative sustainable mobility solutions. Looking at the Giro d’Italia, the bicycle embodies the means of sustainable mobility par excellence.”